PACKAGING DESIGN
ZINGERMAN'S ZZANG BAR
The premise of the project was to redesign the packaging for Zingerman's Zzang bar to create a more sophisticated design tailored to present as a gift. The Zzang bar will change from a bar into bites (an individual bar will be about four bites) so the packaging was supposed to be created for 12, 16, or 24 bites.
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PROCESS
The packaging needed to represent and express the quality of the product and brand. I wanted the packaging to have a feel of freshness, individuality, and history. The whole idea for the design on the box came from me wanting to show the full, fresh ingredients that Zingerman's uses and thenwhen I decided to make the design by hand instead of on Illustrator, I realized I was referencing all of Zingerman's packaging and branding (they typically have illustrations on packaging, newsletter, even in their buildings). By the box having this drawn element, it makes it unique - an individual amongst the rest.
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NMK TEXTILES
NMK Textiles wanted an original design for the packaging of their organic cotton bedsheet sets.
Get a closer look at the design on the packaging.